Om Malik’s blog, GigaOm, regularly breaks news about the technology industry. Last week, the journalist turned blogger broke a big story about himself. Mr. Malik, 41, blogged that he had suffered a heart attack on Dec. 28.
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“The trouble with a personal brand is, you’re yoked to a machine,” said Paul Kedrosky, a friend of Mr. Malik’s who runs the Infectious Greed blog. “You feel huge pressure to not just do a lot, but to do a lot with your name on it. You have pressure to not just be the C.E.O., but at the same time to write, and to do it all on a shoestring. Put it all together, and it’s a recipe for stress through the roof.”
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In his post last Thursday, Mr. Malik blamed a variety of vices. “Friends and family have purged my apartment of smokes, scotch and all my favorite fatty foods — I am even going to be drinking decaf,” wrote Mr. Malik. His online avatar features a drawing of him wearing a press fedora and chomping a cigar, and until he rented an office last year he worked largely out of a Starbucks in San Francisco.
Get well soon, Om.